BEST
with LESS

BEST with LESS

Hong Kong Tertiary Sustainable Packaging (F&B Industry) Design Competition

About

In recent years, global attention to carbon reduction and plastic reduction has been increasing. The Hong Kong SAR Government is committed to achieving carbon neutrality by 2050 and will start implementing the first-phase regulations on disposable plastic tableware and other plastic products in April 2024 and carry out the second-phase in banning the use of disposable plastic tableware and containers for dine-in and takeaway in the catering and retail outlets in 2025. Maxim's Group has always been proactive in promoting environmental protection and plastic reduction, supporting startups, and encouraging interaction and cooperation with young people and various stakeholders. To this end, the "BEST with LESS Hong Kong Tertiary Sustainable Packaging (F&B Industry) Design Competition" is organized to collect eco-friendly design proposals for containers and packaging used by the Maxim's Group's restaurants through a public competition among tertiary institutions. Outstanding proposals will have the chance to be adopted as packaging products by brands under the Maxim's Group.

As the program consultant and researcher, the Chinese University of Hong Kong’s Centre for Social Innovation Studies (CSIS) will lead a case study based on the Maxim’s packaging and plastic transition program. CSIS is known for its prolonged contribution in researching plastic reduction and environmental education and will play a vital role of identifying and sharing the impact and insights obtained from the campaign, reimagining the role of humanity and design in addressing environmental and ecological problem.

Competition Goals and Innovation

01.

Reduction at source
‍

Design packaging that is ecofriendly, practical, and affordable, with a focus on source reduction.

02.

Co-create
‍
‍

Encourage innovation by creating a platform for young talents to collaborate with various stakeholders.

03.

Putting Theory into Action

Translate cross-disciplinary theories into practical solutions, pioneering new ESG approaches for plastic reduction and social.

04.

Industry-Institution Collaboration

First of its kind industry institution collaboration, grouping efforts from Maxim's, the researcher and tertiary students to inspire new solutions for plastic reduction in Hong Kong.

Submission

Team Eligibility

Teams must consist of 2 to 6 full-time students
Participants may come from different institutions

Registration

April 8 to June 14

Result Announcement

September 22

Awards

CHAMPION

(One team)

HK$30,000 Scholarship from Maxim’s
An award trophy
Acknowledgement on the event website
Potential application in real business settings, pending organizer’s final decision
Win round-trip tickets (depart from Hong Kong) sponsored by Greater Bay Airlines*

*Terms and conditions apply

FIRST RUNNER-UP

(One team)

HK$20,000 Scholarship from Maxim’s

An award trophy
Acknowledgement on the event website
Potential application in real business settings, pending organizer’s final decision
Win round-trip tickets (depart from Hong Kong) sponsored by Greater Bay Airlines*

*Terms and conditions apply

SECOND RUNNER-UP

(One team)

HK$10,000 Scholarship from Maxim’s

An award trophy
Acknowledgement on the event website.
Potential application in real business settings, pending organizer’s final decision‍
Win round-trip tickets (depart from Hong Kong) sponsored by Greater Bay Airlines*

*Terms and conditions apply