Mr. Thomas Fan, Head of Quick Service Restaurants at Maxim’s Group, “Truly good packaging design needs to consider the needs of employees, customers, and third parties.”
Not long ago, I have shared with you the elements that design masters believe packaging design should possess😌, but is packaging design really that simple? 🤭 In addition to meeting consumers’ expectations, it also needs to consider the organization’s image, the convenience for its own staff, and the usability for the third parties like the delivery staff🤯. Let’s take a look at the things that need to be considered in packaging design:
1️⃣ Incoming packaging can be stacked
Save storage space
2️⃣ No complicated procedures
Facilitate efficient food packaging by employees
3️⃣ Packaging design needs to be consistent
Highlight the brand image
4️⃣ Add food identification label design
Help delivery staff match orders
5️⃣ Leak-proof/heat-resistant
Consider customer safety
If you want to know more about practical operational experience, welcome to revisit the highlights of the workshop ❣️
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